INFINITE YOU
Peloton Apparel campaign. Creative strategy, concepting and art direction. 
PELOTON PRIDE 
Integrated brand and apparel campaign celebrating Pride month with Peloton 
LGBTQ+ members, instructors and employees. It's pretty gay. 
Director, art direction, strategy.
HOLIDAY APPAREL CAMPAIGN 
Concept, art direction, creative strategy. 
PELOTON BOXING
Integrated campaign launching new Peloton Boxing programming, instructors and Eminem Artist Series integration.
Concept, strategy, art direction.
PELOTON APPAREL
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